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Business Rule Engine

Flexible Automation Platform Configure Your Business Rules Independently

Customize your own business rules and workflows without vendor dependency. Powerful, flexible rule engine that adapts to your unique operational requirements.

Business Rule Engine Platform

Self-Service Rule Configuration

Business Rule Engine

Take Control of Your Business Logic

PoultrySync’s Business Rule Engine empowers you to define and modify your operational rules independently, without waiting for vendor support or costly customization projects. Configure automation workflows, decision logic, and business processes that perfectly match your unique requirements.

What Can You Customize?

Why Self-Service Rule Configuration Matters

Traditional software forces you to wait for vendor support every time you need to adjust business logic. PoultrySync’s Business Rule Engine breaks this dependency:

  • True Independence: Modify rules on your schedule, not ours
  • Zero Wait Time: Deploy changes immediately without support tickets
  • No Hidden Costs: Avoid expensive customization projects for simple logic changes
  • Your Expertise: You understand your business best—configure it your way
  • Rapid Iteration: Test, refine, and optimize rules as often as needed
  • Complete Control: Full ownership of your business logic and processes

Farm Operations

  • Automatic Placement Scheduling: Coordinate chick deliveries based on house availability
  • Feed Ordering: Trigger orders when inventory drops below thresholds
  • Alert Escalation: Route alerts to appropriate team members based on severity
  • Quality Checks: Enforce data entry requirements and validations

Business Processes

  • Approval Workflows: Multi-step approvals for purchases, contracts, etc.
  • Document Generation: Auto-create reports, invoices, certificates
  • Data Synchronization: Keep external systems in sync
  • Notification Routing: Send alerts via email, SMS, Slack, etc.

Decision Automation

  • Harvest Timing: Calculate optimal harvest dates based on weight predictions
  • Resource Allocation: Assign field staff based on farm priorities
  • Pricing Decisions: Adjust pricing based on market conditions
  • Compliance Checks: Verify regulatory requirements automatically

Flexible Rule Configuration System

Core Rule Components

Triggers - Define when rules execute

  • Time-based schedules (daily, weekly, specific times)
  • Event-based activation (data changes, threshold breaches)
  • External triggers (webhooks, API calls)
  • Manual execution points

Conditions - Configure decision logic

  • Complex If/Then/Else scenarios
  • Multi-criteria evaluation (AND/OR logic)
  • Dynamic data comparisons
  • Threshold monitoring
  • Custom business logic

Actions - Specify automated responses

  • Data manipulation (create/update records)
  • Notification routing (email, SMS, in-app)
  • External system integration (APIs, webhooks)
  • Document generation
  • Task assignment and escalation

Data Operations - Transform and process information

  • Mathematical calculations and formulas
  • Text formatting and date manipulation
  • Data aggregation and summarization
  • List filtering and sorting
  • Cross-reference lookups

Integration Points - Connect to your ecosystem

  • Email systems (Gmail, Outlook, SMTP)
  • SMS providers (Twilio, MessageBird)
  • Collaboration tools (Slack, Microsoft Teams)
  • Cloud storage (Dropbox, Google Drive, SharePoint)
  • Custom APIs and webhooks

Rule Configuration Examples

1. Automated Feed Ordering

Trigger: Daily at 6:00 AM

For Each: Active Flock
  ↓
Get: Current feed inventory for flock's feed type
  ↓
Calculate: Days of feed remaining
  ↓
If: Days remaining < 3
  ↓
  Calculate: Feed needed until harvest
  ↓
  Create: Feed order
  ↓
  Send: Email to feed mill
  ↓
  Notify: Farm manager via SMS

Business Value:

  • Never run out of feed
  • Reduce emergency deliveries
  • Optimize delivery schedules
  • Save 2 hours/week of manual ordering
  • Configure and adjust thresholds independently

2. Health Issue Escalation

Trigger: Mortality data entered

If: Daily mortality > 0.5%
  ↓
  Calculate: % increase from previous day
  ↓
  If: Increase > 50%
    ↓
    Create: High-priority alert
    ↓
    Notify: Veterinarian (SMS)
    AND
    Notify: Farm manager (mobile app)
    AND
    Create: Task "Emergency vet visit"
    AND
    Log: Issue in health tracking system
  Else:
    ↓
    Create: Standard alert
    ↓
    Notify: Farm supervisor
    AND
    Create: Task "Monitor flock closely"

Business Value:

  • Faster response to health issues
  • Prevent disease spread
  • Reduce mortality losses
  • Ensure proper escalation
  • Customize escalation criteria to your protocols

3. Harvest Planning Automation

Trigger: Daily at 5:00 PM

For Each: Flock where Age > 28 days
  ↓
Get: Latest weight data
  ↓
Calculate: Predicted harvest weight in 2, 3, 4 days
  ↓
Get: Contract specifications
  ↓
Calculate: Optimal harvest date (best weight vs. contract)
  ↓
If: Optimal date is within 7 days
    ↓
    If: Harvest date not yet scheduled
      ↓
      Create: Suggested harvest schedule
      ↓
      Notify: Operations manager for approval
      ↓
      If: Approved
        ↓
        Create: Harvest event
        ↓
        Notify: Catching team
        AND
        Notify: Processing plant
        AND
        Notify: Transport coordinator
        AND
        Update: Farm schedule

Business Value:

  • Optimize harvest timing
  • Maximize contract compliance
  • Reduce coordination effort
  • Improve planning visibility
  • Adjust planning logic to your specific contracts

4. Compliance Audit Preparation

Trigger: Certification audit scheduled (30 days before)

Create: Audit preparation checklist
  ↓
For Each: Compliance requirement
  ↓
  Check: Required documents available?
  ↓
  If: Document missing
    ↓
    Create: Task "Prepare [document]"
    ↓
    Assign: Responsible party
    ↓
    Set: Due date (7 days before audit)
  ↓
  Check: Training records current?
  ↓
  If: Training expired or expiring soon
    ↓
    Create: Task "Schedule refresher training"
    ↓
    Assign: HR manager
  ↓
Generate: Pre-audit report
  ↓
Email: Audit team with summary
  ↓
Calendar: Weekly check-in meetings

Business Value:

  • Never surprised by audits
  • Ensure 100% compliance
  • Reduce last-minute scrambling
  • Professional audit experience
  • Tailor audit prep rules to your certifications

Advanced Capabilities

Loops & Iterations

Configure rules to process multiple items automatically:

For Each: Farm in organization
  For Each: Flock in farm
    If: Flock age > 35
      Calculate: Performance score
      If: Score < target
        Create: Improvement plan

Customize iteration logic and performance thresholds independently

Error Handling

Define fallback strategies for failed operations:

Try:
  Send email
Catch:
  Log error
  Send SMS instead
  Notify admin

Configure your own error handling and recovery procedures

Parallel Execution

Execute multiple actions simultaneously:

In Parallel:
  → Send email to manager
  → Send SMS to supervisor
  → Create task
  → Log to database

Optimize execution based on your operational needs

Modular Rule Design

Create reusable rule modules:

Main Rule:
  Validate data
  ↓
  Execute: "Place Feed Order" rule module
  ↓
  Execute: "Notify Stakeholders" rule module
  ↓
  Update dashboard

Build and maintain your own rule library

Variables & State Management

Store and manipulate operational data:

Set: totalCost = 0
For Each: Flock
  Set: flockCost = Calculate flock expenses
  Set: totalCost = totalCost + flockCost
Send: Email with totalCost summary

Define custom variables and calculations for your specific needs

Pre-Configured Rule Templates

Start with proven rule templates, then customize to your requirements:

Production Management

  • Daily performance monitoring
  • Automated KPI reporting
  • Resource allocation
  • Capacity planning Modify thresholds and metrics to match your standards

Supply Chain

  • Feed inventory management
  • Supplier performance tracking
  • Delivery coordination
  • Purchase order automation Adapt ordering logic to your procurement policies

Quality & Compliance

  • Audit preparation
  • Certification tracking
  • Corrective action workflows
  • Training management Configure compliance rules for your certifications

Financial Operations

  • Invoice generation
  • Payment tracking
  • Cost allocation
  • Budget monitoring Customize financial workflows to your accounting practices

Integration Library

Communication

  • Email: Gmail, Outlook, SendGrid
  • SMS: Twilio, MessageBird
  • Chat: Slack, Microsoft Teams, WhatsApp
  • Voice: Twilio Voice

Productivity

  • Calendar: Google Calendar, Outlook Calendar
  • Tasks: Asana, Trello, Monday.com
  • Documents: Google Drive, Dropbox, SharePoint
  • Spreadsheets: Google Sheets, Excel Online

Business Systems

  • CRM: Salesforce, HubSpot
  • Accounting: QuickBooks, Xero
  • ERP: SAP, Oracle, Dynamics
  • Custom: Any REST API

IoT & Hardware

  • Sensors: Temperature, humidity, weight scales
  • Controllers: Climate controllers, feeders
  • Cameras: Security, bird monitoring
  • Scales: Truck scales, bin sensors

Self-Service Rule Management

Version Control

  • Save rule versions independently
  • Rollback to previous configurations
  • Compare rule changes
  • Track all modifications with audit trail Full control over your rule evolution

Testing & Validation

  • Test mode (isolated from production data)
  • Step-through rule execution
  • Comprehensive execution logs
  • Identify and debug issues independently Validate changes before deployment

Performance Monitoring

  • Execution history and analytics
  • Success/failure tracking
  • Performance optimization insights
  • Usage pattern analysis Monitor and improve your rules continuously

Governance & Control

  • Role-based configuration permissions
  • Rule ownership assignment
  • Optional approval workflows
  • Complete audit trail Maintain control while empowering your team

Configuring Your First Rule

Step 1: Define Objective

What business logic do you want to automate?

  • “Automatically order feed when inventory is low”

Step 2: Map Current Process

How do you handle it manually today?

  1. Check inventory each morning
  2. Calculate days remaining
  3. If < 3 days, calculate amount needed
  4. Call feed mill
  5. Confirm delivery date
  6. Note in calendar

Step 3: Configure Rule

Translate your process into rule logic:

  • Trigger: Daily at 6 AM
  • Get inventory data
  • Calculate days remaining
  • If < 3 days threshold
    • Calculate order quantity
    • Create order record
    • Email feed mill
    • Create calendar event

Step 4: Test Independently

  • Run in isolated test mode
  • Verify calculations match expectations
  • Confirm notifications route correctly
  • Review all data operations

Step 5: Deploy & Refine

  • Activate your rule
  • Monitor execution independently
  • Adjust thresholds and logic as needed
  • No vendor involvement required

Pricing

Business Rule Engine Access

  • Professional: 10 active rules
  • Enterprise: Unlimited rules
  • Custom: High-volume pricing available All tiers include full self-service configuration

Execution Limits

  • Professional: 10,000 executions/month
  • Enterprise: 100,000 executions/month
  • Overage: $0.001 per execution Monitor and optimize your rule usage independently

Integration Costs

  • All PoultrySync integrations: Free
  • Third-party integrations: Depends on provider
  • Custom API calls: Included in execution limit Configure integrations without additional fees

Self-Service Resources & Support

Getting Started

  • Comprehensive video tutorials
  • Pre-configured template library
  • Interactive onboarding
  • Sample rule configurations Get productive immediately

Documentation

  • Complete rule engine reference
  • Component and function library
  • Configuration best practices
  • Industry-proven patterns Everything you need to configure independently

Community & Knowledge Sharing

  • Rule template marketplace
  • Share configurations with peers
  • Active community forum
  • User groups and workshops Learn from other operations

Optional Professional Services

  • Advanced configuration consulting
  • Process optimization workshops
  • Team training programs
  • Performance tuning assistance Available when you need extra expertise

Start Configuring Rules | View Template Library


Related Tools:

  • APIs - Programmatic access for custom integrations
  • MCP - AI agent integration capabilities
  • Integration Services - Optional professional integration support